ABOUT ME | Yiyi Zheng

WELCOME！

Hi! I’m Yiyi Zheng, an illustrator and designer, graduated from the University of the Arts London, Camberwell College of Arts (BA Illustration) in 2017. Currently working as illustrator & designer for the cultural and creative products of Chinese traditional culture in Beijing, China.

After completing my studies, I started to use digital media and applications to finish my work. Mostly my artworks are finished by computer/tablet/ipad, (Photoshop or Illustrator). Basically my drawing style are quite 'retro', cause I'm always interested in 'old things', ancient art style. For example, I've fully inspired by the artworks from the Art Nouveau Period, the decorative drawing style combined with rich colours have inspired me a lot, you can see that in my illustrations that usually feature multiple colours or lines inside.

Another element of my drawing method is it’s ‘flat and graphic’ characteristics. I prefer 2D style to 3D realistic style, which I believe was influenced by eastern art, such as Ukiyo-e or ancient Chinese style painting.

In addition, I love storytelling, and I’m always interested in children illustration books. Among the various illustration book series I produced since my degree show, the illustrations I drew for "Hi! World"-a children’s science popularization illustration book, was published in 2019.

Also I did some character designs these years. The "Lord Rabbit" series I drew based on the traditional Chinese culture elements were made into sculptures, and held a little exhibition for celebrating the Chinese New "Rabbit" Year, in China World Trade Center, Beijing.

This website includes most of my works from college's course projects, personal illustrations, products that have been commercialized and implemented.

Welcome to my website. Please to meet you.

郑依依，2017年本科毕业于伦敦艺术大学，坎伯维尔学院插画专业。毕业至今从事插画视觉设计以及文创产品设计相关的工作。

多用板绘画画，Photoshop/Illustrator为主，配合Procreate。整体风格比较复古，颜色丰富浓郁。画法上比起写实立体风，我更喜欢，也更擅长偏图形化的2D平面类作品，所以自己的作品也多用了平涂的方法。

【比赛】